Versatile Coasters Retail Relief Program

It is no secret that the Covid-19 Pandemic has been devastating to small businesses in Canada. As a small business ourselves we are feeling the harsh economic effects. Our business is mainly built on wholesale relationships with the wonderful owners of small independent brick and mortar gift shops all across Canada. These shops are in dire straights, being forced to close their doors, scramble to make marginal sales online with new strategies like curbsied pickup and local delivery, but it's still not enough to cover their mounting overhead bills like rent and utilities.

To support small businesses in Canada, we have developed the Versatile Coasters Retail Relief Program (VCRRP). This program is to help independent brick and mortar retailers get back on their feet after the Covid-19 Pandemic. The program is simple. Versatile Coasters will supply independent gift shops in Canada with a small assortment of our premium absorbent drink coasters for free - up to over a $200 retail value of merchandise - FOR FREE.

There is no catch. We are literally giving our products away for free to gift shops to resell in their stores in an effort to help kick start the small business economy. There is no onus on the store to order more than the free coasters, and the stores do not have to repay us for the merchandise. All we ask is that they pay the shipping fee to their location. This is how we would like to give back to the owners of independent gift shops who have been so vital to the success of our business over the years.

There are two tiers of eligibility for the Versatile Coasters Retail Relief Program as follows:

Tier 1 - Existing Customers of Versatile Coasters

  • These are shops that have placed at least 1 wholesale order from Versatile Coasters in the past 8 years
  • Tier 1 VCRRP applicants will be eligible to receive 6 sets of 4 coasters for free
  • The applicant will be able to choose 4 of the 6 designs from our online catalog, and 2 will be chosen by us out of our existing pre-printed stock
  • Custom, CBC, and Hockey Night In Canada coasters excluded
  • Applicant must pay shipping cost prior to shipping

Tier 2 - New Customers to Versatile Coasters

  • These are shops that have never ordered from Versatile Coasters before
  • Tier 2 VCRRP applicants will be eligible to receive 3 sets of 4 coasters for free
  • The applicant will be able to choose 2 of the 3 designs from our online catalog, and 1 will be chosen by us out of our existing pre-printed stock
  • Custom, CBC, and Hockey Night In Canada coasters excluded
  • Applicant must pay shipping cost prior to shipping

The VCRRP will be capped at 100 applicants to a maximum of 6,000 free coasters given away total - a retail value of over $50,000 CAD.

We anticipate being able to fulfil the VCRRP orders in May 2020, but please note it depends on the government and public health guidance on our ability to do so as a business.

If you would like to apply for the VCRRP, and receive free Versatile Coasters for your gift shop, please click the link below to begin the application process. We will be in contact with you with next steps after you apply.

If you have any questions, please email info@versatilecoasters.com